The arrival of AI content writing tools has given an enormous boost to content marketing efforts. Using AI content writing tools makes it easy for marketers to promote their content as the writing part doesn't take too much time. The growing use of technology is placing several benefits in front of the users as the same task is done rapidly and the quality is also satisfactory.

Although there are several advantages of AI SEO content writing we can't ignore the cons. Every technology comes with its own sets of pros and cons and the same goes for AI writing too.

Here are some Pros and Cons of using AI for content writing that you should keep in mind before moving ahead with this technology in your professional venture.

The Pros of AI content writing:

Saves Time - AI holds all the data in the world that we are looking for in our content piece and this helps it in generating content within no time. If you have provided the right command and made it understand the right intent, you'll have your content in no time. AI content writing tools like Jasper, ChatGPT, etc, are so fast that they give you the desired content result within minutes.

Grammatically Sound - Humans tend to make mistakes and therefore there will always be some grammatical error in the content piece. Apart from grammatical errors, there are times when the content is not phrased correctly. With AI content writing tools, these issues vanish in the air. These tools are so perfect that they will provide you with efficient content pieces.

Cost-Effective - If you have a business where you need to hire content writers, AI writing tools will save you costs as the same task that needs four to five content writers will be done by hiring just two.

Eliminates Research - As AI is already fed with all the world's data, there is no requirement to do extensive research. So, AI writing tools not only save your writing time but also save the research time that is required before writing content.

The Cons of AI content writing:

No Creativity - AI will give you quality content filled with essential data and facts but it can never induce creativity that we humans are good at. Every human being has their own writing style, this uniqueness is reflected in our content as the same topic is described differently. Using AI tools for content takes away the creative aspect and makes it monotonous.

Plagiarism - AI doesn't generate unique content, it compiles the content already present on the internet and phrases it differently. The reference point of AI content writing tools is always the content that is already present on the internet so there are high chance that it might come up with plagiarised content. 

Human Intervention - Human intervention is a major setback in AI SEO content writing. Even if AI has provided us with the intended content, there is always a requirement for changes to present the content perfectly to the target audience.

Degrades SEO - Though these tools have several benefits, but the core of content writing on online platforms is to boost SEO. Search engine algorithms don't approve of AI content for SEO purposes. Therefore, content created using AI content writing tools will never provide organic reach, thus there is no point in being dependent on this technology to frame content if you want more and more people to organically come across your content piece.

Conclusion

The pros and cons of using AI content writing tools can't be neglected. The best way to use this technology is by applying a mixed approach. Using a mixed approach in generating content with the use of AI tools will help maintain creativity and will also save time and cost without affecting SEO.